- 13 Sections
- 42 Lessons
- Lifetime
Expand all sectionsCollapse all sections
- 1. Product Hunt 1014
- 1.18YUG 1.1 How Product Hunt works today: daily leaderboard, categories, timing, social proof
- 1.28YUG 1.2 What “success” means (Top 5 of the day, Product of the Day/Week/Month, traffic vs. signups vs. revenue)
- 1.38YUG 1.3 Eligibility and rules (no vote buying, no incentives, authentic community engagement)
- 1.48YUG 1. Quiz3 Questions
- 2. Strategic Positioning & Assets5
- 2.18YUG 2.1 Define the “why now” and the sharp value prop for PH audience
- 2.28YUG 2.2 Crafting the launch set: name, tagline options (10+), short/long descriptions, 6–8 gallery images, 30–60s teaser video/GIF, pricing/FAQ page, landing page with clear CTA
- 2.38YUG 2.3 Maker’s first comment: narrative, key features, roadmap, ask for feedback
- 2.48YUG 2.4 Social copy bank: Twitter/X, LinkedIn, email, DM scripts, community posts
- 2.58YUG 2. Quiz3 Questions
- 3. Profiles & Credibility4
- 4. Hunters: Do You Need One?4
- 5. Timeline & Preparation Plan6
- 5.18YUG 5.1 T-21 to T-14 days: positioning, asset drafts, shortlist of supporters/communities
- 5.28YUG 5.2 T-14 to T-7: refine visuals/video, finalize landing, collect testimonials, set analytics/UTMs
- 5.38YUG 5.3 T-7 to T-3: dry-run the page, stress-test traffic, outreach sequencing, embargo notes
- 5.48YUG 5.4 T-2 to T-1: timezone check (PH day resets at 00:00 Pacific Time), support squad calendar, final QA
- 5.58YUG 5.5 T-0 (Launch day): hour-by-hour plan (first 2 hours, morning boost, mid-day push, evening follow-ups)
- 5.68YUG 5. Quiz3 Questions
- 6. Outreach Without Getting Banned4
- 6.18YUG 6.1 Mobilizing your network ethically: “feedback & support” language vs. vote-begging
- 6.28YUG 6.2 Channels that work: personal DMs, founder communities, newsletters, Slack/Discord groups
- 6.38YUG 6.3 What NOT to do: vote rings, incentives, spam; how PH detects manipulation
- 6.48YUG 6. Quiz3 Questions
- 7. Day-of Execution5
- 7.18YUG 7.1 Launch checklist (before going live): assets, links, tracking, backups
- 7.28YUG 7.2 Comment strategy: respond fast, seed Q&A, highlight updates, pin clarifications
- 7.38YUG 7.3 Social cadence: announce → reminder → proof of momentum; adapt to different timezones
- 7.48YUG 7.4 Micro-pivots during the day: swapping hero image, clarifying pricing, updating FAQs
- 7.58YUG 7. Quiz3 Questions
- 8. Metrics, Analytics & Conversion4
- 9. Risk Management & Common Failure Modes5
- 9.18YUG 9.1 Launching same day as a major brand: how to react, differentiate, and salvage outcomes
- 9.28YUG 9.2 Low engagement first hours: fast diagnostic and corrective actions
- 9.38YUG 9.3 Negative feedback or pricing pushback: respond, iterate, update
- 9.48YUG 9.4 If things truly flop: post-mortem, Ship updates, when/how a relaunch is acceptable
- 9.58YUG 9. Quiz3 Questions
- 10. Safety, Scams & Red Flags4
- 11. After Launch: Momentum & PR4
- 11.18YUG 11.1 24–72h follow-up: thank-you posts, changelog, quick fixes shipped from feedback
- 11.28YUG 11.2 Repurposing the launch: case study, social proof on website, badges, email to waitlist
- 11.38YUG 11.3 From PH to pipeline: nurture sequences, demo flows, partner outreach
- 11.48YUG 11. Quiz3 Questions
- 12. Templates & Checklists (appendices)5
- 12.18YUG 12.1 Tagline bank (20+), first comment template, FAQ template
- 12.28YUG 12.2 Outreach scripts: DM/email/community post variations
- 12.38YUG 12.3 Launch checklists: T-21/T-7/T-1/Day-of; hour-by-hour schedule
- 12.48YUG 12.4 Analytics template with UTM matrix and KPI targets
- 12.58YUG 12. Quiz3 Questions
- 8YUG FinalQuiz1
8YUG 12. Quiz
Prev