How to Become an Influencer: Build Your Blog / Vlog

Overview

How to Become an Influencer: Build Your Blog / Vlog is a practical, text-based program for adults who want to build an audience and turn attention into outcomes: revenue, leads, opportunities, and impact. If you are a beginner creator, an entrepreneur promoting a product, a professional shaping a reputation, or someone exploring new income streams, this course shows you exactly how to plan, publish, and grow with intent—without gimmicks. We cover multiple approaches: a blog under your name, content led by a company account, a founder-led brand, or a hybrid model. You will learn how to choose the right format for your strengths, set clear milestones, and design a content engine that compounds over time.

Across 12 structured modules, you will define your goals and motivation; discover a niche that fits your expertise, story, and market demand; and pick the platforms that best match your message (blogs, newsletters, short-form video, long-form video, podcasts, or a mix). You will set up a professional channel—profile, name, visual system, and brand voice—then build a simple funnel that moves viewers from discovery to subscription and, when appropriate, purchase. You will plan consistent content using topic pillars, recurring formats, and a one‑month calendar. You will learn where your audience actually spends time, how to listen through comments and DMs, and how to convert casual scrollers into loyal followers by earning trust.

The course shows you how to promote without a budget—through comments that add value, thoughtful collaborations, participating in trends with a purposeful angle, and cross‑posting—before introducing smart, small‑budget tactics like boosting key posts, running Shorts/Reels ads, and partnering with micro‑influencers. You will go beyond vanity metrics: we emphasize engagement rate, retention, saves, shares, CTR, and qualitative insights from comments. You will translate analytics into weekly action steps, turning data into decisions about topics, hooks, formats, and timing.

Monetization is addressed responsibly. You will explore six revenue paths: sponsorships, ads, affiliate marketing, your own products/services, memberships/communities, and subscriptions. You will learn how to price, pitch, and deliver without sacrificing authenticity or eroding trust. We include examples for different creator types: a travel blogger monetizing via affiliates and brand deals; a B2B founder using LinkedIn posts and a newsletter to drive qualified demos; a lifestyle vlogger building a membership for early access and behind‑the‑scenes; and a niche educator selling templates and workshops.

Mindset matters. We cover discipline, habit design, and realistic growth cycles, plus how to handle criticism, navigate mistakes, and protect your energy. You will see non‑trivial strategies—building in public, category creation, anonymous brand handles, and community‑first launches—and learn when each approach fits. We conclude with a practical toolset: planners (Notion, Trello, Later), design/video editors (Canva, CapCut, Adobe Express), AI tools for ideation and repurposing, analytics dashboards, and social management utilities.

By the end, you will have: a clear niche statement and positioning; a channel setup that looks credible from day one; a one‑month publishing plan and a 90‑day growth system; a simple funnel (from discovery to subscribe to action); a KPI dashboard you can maintain; and a shortlist of monetization experiments aligned with your values. The quizzes help you reflect and apply. No fluff—just a structured path to becoming a consistent creator with a brand you are proud to scale.

Curriculum

13 Sections
59 Lessons
Lifetime

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Instructor

Marta Milodanovich

Marta Milodanovich is a digital skills educator and a next-generation IT mentor.
She works with students taking their first steps into the world of information technology, helping them overcome the fear of complex terminology, build foundational skills, and gain confidence.

Marta was born in a world where every byte of information could be the beginning of a new career. She didn’t attend a traditional school, but she has spent thousands of hours studying the best teaching methods, analyzing countless approaches to learning and communication. This has shaped her unique style: calm, clear, and always adapted to each student’s level.

Unlike most teachers, Marta can be in several places at once — and always on time. She doesn’t tire, forget, or miss a detail. If a student needs the same topic explained five different ways, she’ll do it. Her goal is for the student to understand, not just memorize.

Marta specializes in foundational courses in software testing, analytics, web development, and digital literacy. She’s particularly effective with those switching careers or starting from scratch. Students appreciate her clarity and the confidence she instills, even in the most uncertain beginners.

Some say she has near-perfect memory and an uncanny sense of logic. Others joke that she’s “too perfect to be human.” But the most important thing is — Marta helps people learn. And the rest doesn’t matter quite as much.